Limited launch offer: €799 — regular program value €1,299
Quit Without Willpower

Stop smoking without fighting yourself.

You’ve tried willpower. You’ve promised yourself “this is the last pack” many times. Yet somehow, cigarettes keep pulling you back.

What if the problem was never your discipline?

This program combines Allen Carr’s Easy Way with deep one-on-one coaching so quitting feels easy, empowering, and finally permanent.
Too good to be true? Not at all.

Your last cigarette may be closer than you think.

Schedule Free Discovery Call See Saskia’s Story

For smokers who are done trying to quit, and are finally ready to become free.

48 Years Smoking
REAL PROOF

My mom smoked for 48 years, and tried everything to stop.

Finally she stopped easily with our method. Not with willpower. And not with cravings. We changed the way she thought about smoking, dismantled the blocks that kept pulling her back, and built a vivid new identity: life as a free, proud non-smoker.

WATCH THIS FIRST

A short message from Rico and Saskia.

Saskia
THE CASE STUDY

48 years smoking. Finally free.

I smoked for over 40 years and tried just about everything to quit: patches, gum, Champix, laser therapy... Every attempt ended the same way: I always started smoking again. I felt trapped.

My son took a completely different approach. Instead of relying on willpower, he helped me understand why I smoked and what was actually keeping me stuck (Hint: It’s NOT nicotine withdrawal).

That changed everything. Once I understood my triggers, quitting felt surprisingly easy. I wasn't fighting cravings anymore: I simply no longer felt controlled by cigarettes.

Today I feel healthier, more energetic, more confident, and finally free. After more than 40 years of smoking, quitting was one of the best decisions I've ever made.

That's why we created Quit Without Willpower: to help other smokers experience the same freedom I did.

“I thought I would smoke for the rest of my life. This time I didn’t just quit, I became a non-smoker.”

THE REAL SHIFT

This is not about surviving cravings.

The goal is not to become a smoker who painstakingly resists cigarettes. The goal is to become a non-smoker who looks at cigarettes and feels: “Why would I ever want that again?”

Old way

  • Use willpower and hope it lasts
  • Fight cravings every day
  • Feel like you are giving something up
  • Keep your smoker identity alive
  • Relapse when stress, alcohol, or emotion hits

Quit Without Willpower

  • Remove the desire instead of fighting it
  • Discover what has really kept you stuck
  • Look forward to a life that feels better without cigarettes
  • Wake up without thinking about smoking
  • Experience the freedom of simply not wanting cigarettes anymore
THE METHOD

Easy Way plus elite coaching.

Built around the insights from Allen Carr’s internationally bestselling Easy Way, the book that has helped millions stop smoking, our coaching helps you uncover what’s really been keeping you stuck and transforms quitting from a battle into freedom.

1

Break the illusion

You read Allen Carr’s Easy Way.

Together, we apply its insights to your personal smoking story, not some generic version of it.

2

Expose the triggers

We identify exactly what pulls you back.

Stress, routines, emotions, social pressure, fear, or the belief that cigarettes still do something for you.

3

Lock in your freedom

Your last cigarette isn't the end of the program. It's where our support really begins.

You get 30 days of accountability and on-demand coaching to help make your new life as a non-smoker stick.

Coach Rico
WHY RICO

I am not just handing you a book.

I am a coach. I help people change patterns, raise their standards, and move into a stronger identity. I have helped clients land multiple 6-figure roles, lose weight, and take action after being stuck for years.

But I’m most proud of helping my mom stop smoking after 48 years! I know what smoking does to a person. I know what it does to a family. And I know the power of the moment when someone realizes: “I’m actually free.”

This is why I do what I do, and why you have a powerful ally in your corner.

We care and are with you every step of the way. Whether you have been smoking for a year, or 50. This year it ends.

✓ Coaching for identity, goals, motivation, and behavior change
✓ Experience helping clients achieve career, health, and life breakthroughs
✓ Built from a real 48-year smoking case study, not theory
LIMITED LAUNCH OFFER

Get the full program for €799.

The complete program is valued at €1,299. The launch price is available for a limited time while I build the first round of case studies.

€1,299 €799
Limited launch price
Deep-dive smoking story session
Allen Carr Easy Way integration
Weekly coaching sessions
Trigger and block mapping
Non-smoker identity programming
First month support after quitting
Real-time support when needed
Money-back Freedom Guarantee
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The Freedom Guarantee

If you read the book, attend the sessions, follow the program, do the work, follow my instructions, and you are still smoking at the end of the program, you get your money back.

This guarantee is not for people who disappear or half-do the process. It is for serious clients. If you fully commit, I back the work.

SCHEDULE YOUR FREE DISCOVERY CALL

Ready to make this your last quit attempt?

Fill out the form. If it looks like a good fit, I will contact you to schedule your free discovery call. The launch price is €799 for a limited time.

No pressure. No shame. Just a serious conversation about whether this is the right program for you.

COMMON QUESTIONS

Before you apply.

Is this just Allen Carr’s book?

No. The book is the foundation. The coaching is what helps you apply it to your real triggers, beliefs, routines, fears, and identity. Most people do not fail because they lack information. They fail because they do not integrate it deeply enough.

What if I already tried Allen Carr?

Then this may be exactly what you need. Reading alone can work, but many people need help making the method personal. We find where it did not fully land, then we work directly on those blocks.

How long is the program?

The core process runs over two months: preparation, Easy Way integration, your last cigarette, and your first month as a non-smoker with support.

Is quitting actually easy?

It can become dramatically easier when the desire is removed. The point is not to pretend there is no challenge. The point is to stop treating smoking as something precious that you are sacrificing. When that changes, the whole experience changes.

Do you offer a guarantee?

Yes. If you read the book, attend the sessions, follow the program, do the work, follow my instructions, and you are still smoking at the end of the program, you get your money back.

Your last cigarette is closer than you think.

Launch price: €799. Regular program value: €1,299.

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Coach Rico
Coach Rico

Coach Rico

rico@getcoachrico.com